Honda Awards Two Salesmen for Sales Excellence
Phil LaFoone (left) and Gary Morefield featured with BRian Mixon from American Honda Motor Co.
Philip LaFoone and Gary Morefield Honored for by Honda Motor Company for achieving Gold Level Membership in the 2010 Council of Sales Leadership recognition program. Both have one the award for a number of years. The award is based on sales volume, customer satisfaction, and profession knowledge. Bothe LaFoone and Morefield exceeded their given objectives in all three categories.
Congratulations Phil and Gary!
Bosak Honda, Highland & Bosak Honda of Michigan City Earn Honda's Prestigious President's Award
Highland, IN, February 2011 – American Honda Motor Co., Inc., has announced that both Bosak Honda of Highland, Indiana and Bosak Honda of Michigan City, Indiana are recipients of the 2010 Honda President's Award. This annual award is presented to top-ranking Honda dealerships across the country, based on their achievement of excellence in all areas of operation – customer service and satisfaction, sales, training, and facility. This is Honda's highest dealership honor, and the third year Bosak Honda Highland has awarded this distinction. The Michigan City Honda staff has received the award multiple years but this is the first win under the new Bosak ownership.
More than 1,000 Honda automobile dealerships participated in the President's Award program, with 118 earning top honors for 2010. The program objectives are revised annually to address the current market environment and to encourage dealerships to continually strive to achieve higher levels of customer satisfaction.
"Since its inception in 1995, the President's Award has been recognizing top dealers who are unwavering in their pursuit of excellence and customer care. The team members of both Bosak Dealerships have proven their dedication to their customers by achieving the rigorous standards established for this award," said John Mendel, executive vice president of Automobile Sales for Honda. "We are extremely proud of their accomplishments and invite you to experience for yourself the advantage of doing business with an award-winning Honda dealership."
Both Bosak Honda Dealerships carry the full line of Honda vehicles, including the all-new Honda Odyssey and the revolutionary CR-Z Sport Hybrid, along with four alternative-fuel vehicles – the Civic Hybrid sedan, the Civic GX NGV (natural-gas vehicle), the FCX Clarity (fuel-cell electric vehicle), and the Insight Hybrid. For more information on these and all of Honda's award-winning vehicles, visit www.bosakauto.com.
We're Now BOSAK Honda!
For Immediate Release
"It's Better at Bosak" with additional Honda dealership in Michigan City!
The Bosak legacy began back in 1926, when John Bosak started selling cars in Northwest Indiana. In 1928, he started Bosak Motor Sales and became a Chrysler dealer in 1936. Currently, in their third generation, the Bosak family is still growing. The Bosak family owns and operates Bosak Honda in Highland, and recently the Dodge brand joined Chrysler and Jeep at Bosak's Merrillville location. Now the Bosak Auto Group just purchased Team Honda in Michigan City, which is now officially Bosak Honda.
"The purchase of our second franchise in the area gives Honda owners and buyers around Northern Indiana and Southwest Michigan a great advantage" says Greg Bosak, President of Bosak Honda. By having two Honda dealerships, the combined inventory of the two stores provides us with an extraordinary Honda selection. With such a large inventory, customers are likely to find the Honda models they want, equipped the way they want it, in the color they want. We can easily send a vehicle from one location to the other if necessary. "We're up and operating in Michigan City and look forward to serving people in that community for years to come, like we have in Northwest Indiana. We're there for the long haul," says Greg Bosak.
The people that have long worked at Team Honda are now employed by The Bosak Auto Group and are excited about their future. Bosak's management team believes in extensive training which helps employees continue to grow in their career. Bosak's managers strive to improve every aspect of the dealership, from sales and service, to the finance department working hard to streamline the buying experience. "It's like kicking off a whole new brand and our staff is pumped up about it," says Alan Neblung, who has sold Hondas for 25 years, with 11 years dedicated to the Michigan City dealership.
"We're not just looking to sell cars. We want our customers to have an excellent experience buying and owning their Hondas. We prefer customers for life," says Greg Bosak. One of the first things we did was take care of Honda owners around Michigan City. Customers will see a favorable price difference across the board on most services with price reductions as much as 30%.
Now with the Bosak Auto Group operating in three locations, they lave the largest selection of Fresh Used Cars the auto group has ever offered. Unlike a lot of used car inventory that sits on a lot for 60 days or more, Bosak's Fresh Used Cars have recently been inspected and are in excellent condition. Used car buyers can learn a better way to buy used cars at freshusedcars.com. And for the Honda owners and buyers out there, you'll know why the Bosak's have long used their advertising slogan, "It's Better at Bosak" when you step into their friendly showrooms and experience a better way to buy a new Honda.
Bosak Goes Green!
Bosak's Goes Green!
Bosak Honda's automotive expertise is a product of our sustained interest in industry trends and characteristics. We are privileged to share the latest news, promotions and events with you and hope the information will enhance your shopping experience.
Over the last few years The Bosak Auto Group began a "Go Green" initiative. We have improved our recycling system and use an intricate timed out door lighting system in order to save energy. We have timers on all heating and cooling units to adjust energy needs throughout the day. In addition, we are constantly researching better and more environmentally friendly ways to run our business and communicate to our customers. We are initiating more paperless promotions, inviting and informing customers of specials and promotions via email.
We pride ourselves in the steps we are taking and our constantly looking for more ways we can make our earth better for many generations to come.